about

What's with the weird name, you ask? When the young daughter of a friend started calling me Zuffnuff (Zuhlsdorf has a confounding block of consonants), the name stuck.

Understanding internet tech jargon can feel a lot like a complicated mouthful of consonants. Zuffnuff Web Services is committed to educating our clients so they can harness the power of the web for their business...

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Contact

Zuffnuff Web Services
4800 Osage Dr #26
Boulder, CO 80303

Ted Zuhlsdorf

Phone 303-900-2039

E-mail: ted@zuffnuff.com

Linkedin

Skype:tzuhlsdorf

Stephanie Ross

Phone 651-246-1765

E-mail: stephanie@zuffnuff.com

Welcome

When you do a Google or Bing search for your product or service, are you satisfied where you rank? Is your site showing up on the first page of a search? Is your competition beating you? We can fix that Fast.

Once your potential customer gets to your website, what are they seeing? We formulate first impressions quicker than we consciously realize. Colors, design, and copy all impact your first impression of a website and thus about the product or service behind it.

Let Zuffnuff make the complex simple so that you can better understand how the emerging universe of online marketing, social networking, and mobile computing will effect you and your business objectives.

If you know what you need, contact us, we can help. Don't know what you need? Contact us, we can help!

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About Zuffnuff

Ted Zuhlsdorf is the progenitor of Zuffnuff Web Services. His web development education started five years ago when he pitched his then employer to start an internet marketing branch to increase their sales. With no technical education to that point, he switched out of a successful sales role and into the nacent universe of internet marketing. Dozens of thick computer books and hundreds of nights and weekends later, he found his niche: helping businesses make more money.

Zuffnuff calls Boulder, Colorado homebase, though the office is anywhere there is internet access. Our business is 90% word-of-mouth. We seek long term relationships with our clients, and getting results is our strategy to achieve this.

When not in front of a computer, Ted enjoys riding and racing bicycles and also reading very thick computer books - so you don't have to.

Stephanie Ross is Zuffnuff's project manager. Though she has read a few computer books, she prefers keeping Zuffnuff organized and alphabetized. Stephanie is also Zuffnuff's principal web design consultant. One of her favorite things to do when she is not in front of the computer is beating Ted in a game of tennis.

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web   development

Building a website is somewhat like building a house. Ideas are drawn first by hand (often with crayons) then in a graphics program, and eventually given to a web developer who will bring to life on the internet a website.

The size of the site, complexity of layout and specific design features impact the overall production time and cost of construction. For example, a small or simple website with limited whizzy features and graphics takes less time to design, build and test than a large whizzy website. And just like home construction, each project must be evaluated and priced individually to account for your specific needs.

In life, home construction, and in web design, you get what you pay for - but you don't have to spend a fortune to have a really nice website. More important to our business clients, however, isn't so much the price but rather the return. We want your website help you make you more money! If this sounds good to you, let's talk.

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website   maintenance

Continuing with our house analogy, like home maintenance, websites need to be revised and maintained to stay current and meet growing needs. You don't want your website to have the equivalant of your grandmother's dated decor or dripping faucet, do you? Zuffnuff can fix glitches and give your website a fresh look quickly, just with some new graphics and copy revision.

Do you have a website or blog that needs a good handyman? Give us a call.

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blog   services

A blog is often a great way to start a website, or a blog can be added to an existing website. Blogs may serve as a simple online journal, community space, or a full e-commerce site. The benefits of a blog are that a you need practically no technical skills to maintain all your content, update copy and images, and even add pages. Also, a blog (we like Wordpress!) can also act as a content management system (CMS) for a website.

We work only with Wordpress because it's the best blog and CMS platform. Wordpress is by far the most popular blog/CMS platform on the internet, hosting millions of websites - many of which you almost assuradly visit every day and don't even know it.

Think of it like starting with a pre-fab house. You can have one small room - or thousands of rooms of every size when you are done. You can decorate your new house with one of thousands of available themes (the visual style you actually see), or you can use your own, including converting a website into a Wordpress-driven website. And to finish it off, you can sprinkle your new site with various plugins and widgets that can do practically any necessary or cool functionality that you can imagine. There are thousands available for free! Not sure if you want a blog or a website? We can help you decide which is right for you. Give us a call.

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search   engine   optimization

Search Engine Optimization, or SEO, refers to techniques and strategies used to improve the quality and quantity of traffic to your website. When someone googles a word or phrase, you want your site to rank on that long list of results that pops up.

SEO Basics: "Organic results" is an important SEO term. Organic results refers to the results in the main body of a search page. Search engines also return ads - or non-organic results - on the right side and on top of the main, organic search page. If a search engine thinks your website is very relevant to what the person is searching for, your site will be near or at the top. While being number-one is enviable and possibly attainable, just making the first couple pages of results for competitive search terms can have a dramatic impact on your site's traffic and business. Read this good article about how SEO is more profitable than PPC .

Advanced SEO: The code that makes your website tick impacts how the search engine spiders (programs that read everything on the internet) index, interpret, categorize, relate, and rank web pages. SEO is complex because Google is always changing the way their ranking algorithm works. Google's CEO said they changed the search algorithm 516 times in 2010 alone - and tested over 13,000 versions! As you can imagine, this keeps we optimizers busy working and testing new ideas to figure out what Google is up to, because the changes can have dramatic impact upon a business, as discussed in these great CNN article about Google Search.

Depending upon what your website is used for, SEO may or may not be relevant. For example, Apple Inc. doesn't need SEO because they have a massive marketing budget that drives traffic directly to their website. However, if you are selling accessories for ipods, iphones or macs, you would do well to rank high in that very competitive marketplace.

Want more traffic to your website? Contact us today to see how we may help.

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search  engine  marketing

Different from Search Engine Optimization, which relies on "organic" results, Search Engine Marketing (SEM) is pay-to-play.

When you do a Google search, the results on the very top and right are paid ads. If you click through, the business at the other end pays for that click. These ads can cost a few cents to many dollars.

Is SEM right for your product or service? More often than not, yes, but there are exceptions. We are glad to discuss if it's right for you, and also teach you how to manage your SEM campaign. For large clients we offer a service to manage the entire marketing campaign. Visit our contact page to get in touch with Zuff.

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copy  editing

Every word counts. Make every word tell.

Concise copy with good grammar, spelling and punctuation are crucial but are not the only important ingredients for effective communication. Good copy should draw the reader in - tell a story - building urgency and containing a call-to-action.

Coming up with content for a website is often more of a challenge that most people envision. We can help revise your existing site's copy or help you from scratch. Contact us for help crafting your website content.

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Advanced  Systems  and  Applications

There is a saying in the computer world: you can get a computer to do almost anything - for a price.

Do you have advanced data, security, or custom application needs? Or perhaps you're not even sure what you need. Let's talk. You tell us what you are trying to achieve and we'll be glad to advise you on A) your options within your budget B) if we can help, or C) who can help if we cannot.

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